Sustainability solved with software.

We make cloud-based software that collects data, creates investment-grade sustainability reports, and alerts you to improvement opportunities.

What We Do

Good sustainability management includes a strong reporting program. We make the process of collecting data and issuing reports easy, so you can spend your time improving operations instead of manually crunching numbers and corralling responses.


Sustainability management begins with gathering data. Utility Sync saves you hours of data wrangling by automatically importing data for every building in your real estate portfolio into your Energy Star account. You'll eliminate manual entry errors and our software spots outliers before they can creep into your reports. Measurabl even automatically corrects your utility information before it gets to Energy Star.


File CDP, GRESB, or GRI all through Measurabl. Collaborate with your colleagues, property managers, and service providers seamlessly. Publish beautiful reports to your website and update them year-round.


With the right information, its easier to make changes so your business runs more efficiently. Get detailed, custom recommendations for improvement every month. We help you put best practices to work so you can achieve greatness.

The Story of Measurabl

Matt Ellis started Measurabl to empower companies to disclose and act upon their sustainability performance.

As the director of Sustainability Solutions for CBRE, the world's largest commercial real estate company, Matt noticed companies large and small were struggling to collect data and prepare accurate sustainability reports. Even worse, all the time invested in reporting left few resources to actually improve performance. He founded Measurabl to solve this problem and make it possible for companies of any size to gather, disclose, and act upon sustainability information.

Transparency is everything, but sustainability data remains hard to get. I started Measurabl to make it easy for companies to collect, report, and act upon non-financial information.”

—Matt Ellis

Measurabl is the most reliable & cost-effective solution on the market to collect and manage utility data.”


Measurabl has greatly improved our sustainability efforts, particularly in operations and reporting.”

USAA Real Estate Company

Measurabl’s “TurboTax” style approach to sustainability reporting is easy and accurate. We would know!”


Executive Team

Matt Ellis Matt Ellis Matt Ellis

Matt Ellis

Founder & CEO

Matt is responsible for overall company operations, product vision and investor relations. Before founding Measurabl Matt spent five years with CBRE, the world's largest commercial real estate services company, where he began his career as a real estate broker and went on to lead CBRE's Sustainability Practice Group in the Western US, implement CBRE's industry-first global carbon neutrality program, and serve as Director of Sustainability Solutions. He was also a member of CBRE's global sustainability steering committee.

Matt was CBRE's first LEED accredited Broker in the Western Region, an AEE-certified Carbon Reduction Manager and Building Energy Professional, and an expert in sustainability in the built environment. He is also an Aspen Institute First Movers Fellow and a Mayoral appointee to the City of San Diego Sustainable Energy Advisory Board.

Lance Onken Lance Onken Lance Onken

Lance Onken


Lance is responsible for product development. He has over ten years enterprise software, appliance, and SaaS platform experience.

Before joining Measurabl Lance was a Principal Software Engineer at Websense where he was responsible for software feature and architecture design, project implementation, and application integrations. Lance was instrumental in the launch of Websense's TRITON® solution, a platform that integrated real-time web content analysis and malware protection across the Web Security Gateway, Websense Data Security Suite and Websense Email Security applications. In addition to his contributions to TRITON®, Lance developed key components to support Websense's TruHybridTM cloud/on-premise functionality.

Dana Arnold Dana Arnold Dana Arnold

Dana Arnold


Dana is responsible for all department-level operations including international service lines, customer success, human resources and legal. Before joining Measurabl Dana was at Goby, a tech-enabled real estate consultancy, where she led a 20-person Data Services team and a 4-person Customer Success team.

Prior to Goby Dana was the Environmental Sustainability Manager for Aramark - a food, facilities, and uniform services organization, where she worked across departments to optimize energy efficiency and craft corporate sustainability reports including CDP. Dana is a LEED AP and past Board Member of the Clean Air Council and Chair of the Florida US Green Building Council’s Emerging Professionals committee.

Nicole Carr Nicole Carr Nicole Carr

Nicole Carr


Nicole Carr is CFO of Measurabl, where she is responsible for the global finance and accounting functions. Before Measurabl, Nicole spent 5+ years with Realty Income, a S&P 500 real estate investment trust (REIT), where she served as Vice President, overseeing SEC reporting, and corporate & technical accounting within their Finance & Accounting Division. Nicole began her career in public accounting, where she spent 6+ years serving within KPMG’s financial services assurance group, auditing public and privately held real estate organizations. Nicole has expertise in financial reporting, technical accounting, corporate governance, and corporate ESG adoption.

Board of Directors

Josh Henretig

Josh Henretig

Josh is Director of Environmental Sustainability at Microsoft. He translates keen industry insight and a technologist's touch from the world's largest software company to our small start-up.

Dave Pogue

Dave Pogue

As CBRE's Global Director of Corporate Responsibility, Dave has built the commercial real estate industry's most decorated sustainability program. He's a globally respected thought leader on sustainability in the built environment.

Ray Wirta

Ray Wirta

Ray is the President of the Irvine Company's Investment Properties Group, current Chairman of the Board at CBRE, and was CEO of CBRE from 1997-2005.

Jake Fingert

Jake Fingert

Jake is a Partner at Camber Creek, a venture capital firm focused on real estate technologies. He is an expert in real estate investments and spent part of his career working with the federal government's investment portfolios.

Brian Nugent

Brian Nugent

Brian Nugent is a founding General Partner of Sway Ventures, a multi-national technology investment firm that is helping to transform inefficient industries globally.

Lindsay Baker

Lindsay Baker

Lindsay is the Global Head of Sustainability & Wellbeing at WeWork, where she leads a team of sustainability specialists in a variety of fields. She also worked with the US Green Building Council, as a consultant for Google, and holds a Masters in Building Science from UC Berkeley.

You can start with Measurabl for free.

Whether your needs are small or large, you can begin with a free trial. It takes less than a minute to get started with Measurabl.