Measurabl and Green Sports Alliance announced a new partnership to create a benchmark for sports stadiums around the world to help advance sustainability initiatives.
The Green Sports Alliance brings together the sports industry, its sponsors, and its supply chains to affect and inspire action across environmental and social responsibility. Green Sports Alliance Members include nearly 600 sports teams, venues, and fans from 15 different sports leagues across 14 countries that strive to improve their environmental performance by reducing waste, conserving energy and water, and eliminating toxic chemicals, among many other ongoing initiatives.
Measurabl provides the visibility into data, while we provide the educational resources and the inspiration to help them act on the data.
“Our members are setting robust targets and constantly evolving their systems in place to help them understand and track their progress. Measurabl provides the visibility into data, while we provide the educational resources and the inspiration to help them act on the data,” says Justin Zeulner, Executive Director of Green Sports Alliance.
The new partnership will empower a shared platform to deliver consistent and accurate performance benchmarking so member organizations can track their efforts and further integrate sustainability into their core operations: engaging fans, and saving a substantial amount of money in the process.
Measurabl has given our Clubs the opportunity to track and archive vital building statistics in ways we didn’t think were possible.
“Measurabl has given our Clubs the opportunity to track and archive vital building statistics in ways we didn’t think were possible,” said Paul Hanlon, Senior Director of Ballpark Operations & Sustainability, Major League Baseball. “We are looking forward to supporting both Measurabl and the Green Sports Alliance as they seek to revolutionize the conversation around sports and sustainability.”
The partnership will also inform a first-of-its-kind sustainability benchmark that accurately compares sports stadiums around the world, allowing them to evaluate individual performance relative to their peers. Measurabl will lead the development of this benchmark utilizing Green Sports Alliance leadership, member feedback, and the data captured.
The announcement of the partnership comes just before the 8th annual Green Sports Alliance Summit, which will focus on actions that encourage collaborative problem-solving to achieve sustainable change. At the conference, Measurabl CEO Matt Ellis will be on the Thought Leadership Panel and will touch on the highlights of this new partnership.